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As a director I am drawn to work that is rooted in real people and real stories. Our audiences vary but the idea stays the same: keep it Human. Whether it’s an Ad, branded film or a scrappy doc, the goal is to bring clarity, emotionality, and connect through story.
​Along the way, I’ve created work for brands from Sesame Street to MoMA to concert visuals for Bon Jovi and Metallica. I was Director of Photography for the film On the Road with Judas, selected for Sundance Dramatic Competition.
For the past 20 years, I’ve partnered with BBDO NY to create annual films for ALS United. It’s personal, purposeful work—recognized with a Sports Clio and a One Show nod, but more importantly, it keeps patient stories visible, helps raise millions, and fuels the fight toward a cure.
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